Erasmus Charter for Higher Education (ECHE)

(Czech version)


The Erasmus Charter for Higher Education (ECHE)

The Erasmus Charter for Higher Education (ECHE) provides the general quality framework for European and international cooperation activities a higher education institution (HEI) may carry out within the Programme. The award of an Erasmus Charter for Higher Education is a pre-requisite for all HEIs located in an eligible country and willing to participate in learning mobility of individuals and/or cooperation for innovation and good practices under the Programme. The Charter is awarded for the full duration of the Programme.



Erasmus Policy Statement VŠOH

The fundamental objective of the College of Business and Hotel Management in Brno is to provide students with both highly qualified knowledge and skills in the field of Tourism Economy and Hotel Management and Marketing. Our school has two accredited bachelor study programmes: the Hotel and Tourism Management and Gastronomy, Hotel Trade and Tourism. Major emphasis is put on delivering to each student a practice-oriented education and a professional qualification relevant to his/her future employability. The aim of our international strategy is to innovate and modernise our educational strategy, emphasise the role of professional, personal and skills development for both our students and staff and, eventually, boost employment prospects of our students. Therefore, the international projects running at our school under the ESF operationnal programme Education for Competitiveness focus on innovation of study programmes of our school and on the development of diversified educational activities under those programmes. They should, among others, create a solid basis for a motivated participation of our students and staff in international projects and increase the appeal of our school for potential incoming mobility participants from our partners.

While choosing our international partners, we pay attention to different criteria in order to ensure a long term and balanced outcomes and effects of the co-operation. At first, it is important they have a similar focus. In case of educational institutions, we look for our partners among those who offer the same kind of study programmes – not only Management and Economics, but also Hotel Trade, Tourism, Gastronomy, etc. In case of other institutions, we establish contacts with different associations, commissions or professional organisations active in the fields of our interest. And second, there needs to be mutual agreement on respective expectations.

As for the preferred geographical areas, we focus on European countries and, at the same time, try to choose those with habits and culture different from ours. This enables our students to discover and experience the specificities of those nations, particularly within their approach to gastronomy and tourism. We also take into consideration the preferences of our students. However, it is very important for us to develop and foster strategic contacts and co-operation with institutions, including enterprises and professional organisations, based in the region of our closest neighbours – Austria and Slovakia. As stated here above, our school takes international co-operation for a very important and inspiring part of the studies. Since the beginning, we have been establishing various contacts with universities, colleges and institutions abroad in order to be able to make it possible for our students and academic staff to benefit from a broad range of international (EU and non-EU) experience. At the present day, we have two active bilateral agreements with our partners in Slovakia - University of Matej Bel in Banska Bystrica and College of Economics and Management in Public Administration in Bratislava. Bilateral agreements with KATHO University College (Belgium), Lillebaelt Academy of Professional Higher Education (Denmark), Buskerud University College (Norway), Radom Academy of Economics (Poland) have already been concluded and will come to life in September 2013. For us, the Erasmus Programme is one of the most strategic vehicles to foster and promote our international contacts. Our College is also opened to students from Ukraine, Russia, Kazachstan, Belarus and Moldova. We are committed to encourage the participation of our students and staff in international events, such as conferences, seminars and fair-trades. Much effort is given to increasing the foreign language proficiency among students and staff to enable a successfull participation in the Erasmus Programme.

All selection procedures under the Programme are run in a transparent way, with respect to the principles of equal opportunities and equal treatement for all. As far as our strategy in the field of international co-operation projects is concerned, it will focus and aim mainly at a close common work with institutions from the public and private sector and develop more strategic partnerships for a sustainable and stable co-operation and create a space for innovation throughout new experiences and examples of good practice. We want to pursue our efforts in establishing mutually viable alliances with enterprises. They would bring to our students a valued opportunity to connect the acquired knowledge with its practical use in the “real world”. For our school, those alliances shall be one of the ways how to create an additional value to the opened study programmes and strengthen the capacity building aspect. Much effort shall be invested in finding the right learning opportunities, including on a volunteer basis.

An important part of our projects shall target at the exchange of good practices. We shall encourage our students and staff to participate in evidence-based projects with impact on the extension of knowledge and modernisation of learning and teaching approaches. We shall also strive to make the activities under the Programme accessible to a higher number of students and staff and to enable them to benefit from it for a longer period. Our participation in the Programme is a vital tool in widening opportunities for all-around development of our students.We intend to focus especially on the exchange of good practice and innovative approaches both in teaching and capacity building.

Much effort is aimed at making the study at our College accessible for all.Students from lower socio-economic background are offered scholarships,we co-operate with Roma association in order to enable a better integration of young people from this minority group.Any service needed related to a successful mobility stay at our College can be provided.The participation in the Programme should help students and staff to build new contacts,strengthen their capacities to work in intercultural context and to boost our graduates´ job prospect on a European level. Outcomes of international co-operation activities should be a very valuable contribution to our Course Evaluation System under which we regularly evaluate and adapt the content of each course taught within our study programmes.In order to improve the quality and relevance of our study programmes we would like to develop joint projects (and joint degrees in the future) with our partners and use all forms of studies our College offers–regular,combined or distant form,e-learning courses and a programme of lifelong learning.We offer a very modern and operational technical background and can also share our experience from the cooperation with regional Labour Office in the field of professional counselling. It is important for us to attract a high number of international students for full degree studies as well as for mobility exchanges.We believe,that having students from diversified social and cultural backgrounds creates a very dynamic and opened atmosphere and highly contributes to their better motivation.Therefore,it is our aim to obtain more places and financial resources allocated to our participation in the Programme and fully use the funding available for those purposes.We also intend to strengthen the strategic co-operation with our Slovak and Austrian partners and emphasise its regional potential.

We encourage our students and staff to achieve excellent results,to participate at research and co-operation projects with enterprises,professional organisations and local and regional administration bodies and to contribute by their own knowledge and capacities to building new partnerships.It is very important for us to give our students and staff the opportunity of learning and training mobility abroad and,based on this experience,suggest innovative approaches and trieand-true methods for the development of the College. Longterm partnerships are also essential for our funding.As a private institution,we must be very active in diversifying our funding.We therefore search for sponsorships, international projects and cooperate closely with the business sector. We also reward and highly value teaching staff´s motivation for professional growth.


Erasmus Policy Statement VŠOH in a request for ECHE (year 2014)

        The Erasmus Charter for Higher Education CBHM

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